Local SEO Services
At WELTO, we help local businesses show up where it matters most — on Google, in Maps, and in front of customers ready to buy. From optimising your website to managing your Google Business Profile, our local SEO services are designed to deliver real results: more visibility, more leads, more revenue.
Google Business Profile Optimisation
Be seen where people are searching.
We optimise your Google Business Profile (formerly Google My Business) to help you appear in the local “map pack” — that’s the top 3 listings shown in Google Maps and search results.
Our service includes:
Full profile setup or optimisation
Adding key business info, categories & services
Uploading high-quality images
Writing compelling business descriptions
Weekly Google Posts
Review monitoring & reply templates
Local Keyword Research & On-Page SEO
Target the searches that bring real customers.
We find the right local keywords your potential customers are typing in — like “emergency plumber in Portsmouth” — and optimise your website so you rank higher.
What we do:
Local keyword discovery
SEO-friendly meta titles & descriptions
Optimised headings, URLs & image tags
Content tweaks to match search intent
Internal linking for better crawlability
Location & Service Area Pages
Show Google (and customers) where you work.
If you serve more than one area, we’ll build individual pages for each city, town, or borough — all optimised to rank locally and convert traffic into leads.
Each page includes:
Unique localised copy (not copy-paste!)
Local images and testimonials
Google Maps embed
Local schema markup
Keyword-optimised headings & content
Citation Building & Cleanup
Your business info — consistent, everywhere.
Citations are mentions of your business (Name, Address, Phone) on sites like Yelp, Yell, Thomson Local, and directories. We submit and clean up listings to improve your local authority.
We:
Submit your business to top UK citation sites
Fix errors or duplicate listings
Monitor citation health
Provide a full citation report
Review Strategy & Reputation Management
Turn happy customers into 5-star advocates.
Online reviews are one of the most powerful local ranking factors. We help you get more Google reviews and manage them professionally.
Includes:
Custom review request templates (email, SMS, QR)
Feedback funnel setup
Monthly review monitoring
Strategies to respond and boost trust
Local Link Building
Earn links from trusted local sources.
We build high-quality local backlinks from local news sites, blogs, charities, and event listings. These help boost your authority and climb local rankings.
What we focus on:
Local press mentions
Guest blogging for local publications
Sponsorships & event partnerships
Hyperlocal outreach
Tracking & Reporting
Know exactly what’s working.
We set up full tracking to show how your local SEO is performing — rankings, calls, traffic, and conversions — all in a clean, simple dashboard.
We provide:
Monthly performance reports
Keyword tracking for local terms
Google Business Insights reporting
Lead tracking via phone or forms